Simon Haag

- From Blueprints to Barriques - 

Why would someone trade a cushy engineering job in Hamburg for the unpredictable chaos of winemaking? Why swap a stable paycheck for the nerve-wracking gamble of farming? Well, when you hear Simon Haag speak about his return to Franconia—back to his parents' farm, back to the land, back to natural wine—you’ll get it. Passion like his doesn’t fit inside an office. It needs soil under its nails and barrels to experiment with.

His early years in winemaking were brutal—two devastating frosts wiped out 80% of his harvest. But like any good comeback story, Simon pushed through. And now? Something incredible has emerged. He’s found his people—the "New Kitz" crew in Kitzingen, a tight-knit collective of independent winemakers (including the legendary 2Naturkinder). Together, they craft wines as unique as the hands behind them, supporting each other without ever losing their own distinct style.

Simon works his magic in French barriques and tonneaux of different ages, fine-tuning each wine like a mad scientist with an oak obsession. The results? Wines that speak. Wines that tell stories. Take his 2022 Domina, bluntly named: "She is rare. Handle her with care." Or his 2023 Pinot Blanc & Chardonnay blend, boldly titled: "Welcome to the Family." His wines aren’t just bottles—they’re statements.

So, let's raise a glass to Simon Haag—engineer-turned-winemaker, risk-taker, and full-fledged member of the natural wine world. 🍷🔥

4 products

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  • The Highest Price is 279,00 kr
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2023 It's Like a Jungle Sometimes 2023 It's Like a Jungle Sometimes

Simon Haag

White Wine

279,00 DKK
 per 
2022 She is Rare. Handle Her with Care. 2022 She is Rare. Handle Her with Care.

Simon Haag

Red Wine

279,00 DKK
 per 
2022 Nature Gives. Nature Takes. 2022 Nature Gives. Nature Takes.

Simon Haag

White Wine

279,00 DKK
 per 
2023 Welcome to the Family 2023 Welcome to the Family

Simon Haag

White Wine

279,00 DKK
 per 
Local Pickup Available