Privacy Policy
This Privacy Policy describes how baellevin.myshopify.com (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.
COLLECTING PERSONAL INFORMATION
When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the information below) as “Personal Information.” See the list below for more information about what Personal Information we collect and why.
Device Information
- Examples of Personal Information collected: Web browser version, IP address, time zone, cookie information, pages or products viewed, search terms, and how you interact with the Site.
- Purpose of collection: To load the Site accurately for you and to perform analytics on Site usage to optimize our Site.
- Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.
- Disclosure for a business purpose: Shared with our processor Shopify.
Order Information
- Examples of Personal Information collected: Name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.
- Purpose of collection: To provide products or services to you, fulfill our contract, process payment, arrange shipping, provide invoices and order confirmations, screen for potential risk or fraud, and—when in line with your preferences—send product updates or promotional offers.
- Source of collection: Collected from you.
- Disclosure for a business purpose: Shared with our processors Shopify, MobilePay, QuickPay, PayPal, Google, and Facebook.
Customer Support Information
- Examples of Personal Information collected: Name, phone number, email address, order number.
- Purpose of collection: To provide customer support.
- Source of collection: Collected from you.
- Disclosure for a business purpose: Shared with Facebook.
MINORS
The Site is not intended for individuals under the age of 18. We do not intentionally collect Personal Information from children. If you are a parent or guardian and believe your child has provided us with Personal Information, please contact us at the address below to request deletion.
SHARING PERSONAL INFORMATION
We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:
- We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: Shopify Privacy Policy.
- We may share your Personal Information to comply with applicable laws and regulations, respond to a subpoena, search warrant, or other lawful request, or otherwise protect our rights.
BEHAVIOURAL ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.
- We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: Google Privacy Policy. You can also opt out of Google Analytics here: Google Analytics Opt-Out.
- We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly, and in some cases, through cookies or similar technologies.
To opt out of targeted advertising:
- Facebook: Facebook Ad Settings
- Google: Google Ad Settings
- Bing: Bing Ad Settings
Additionally, you can opt out of some of these services via the Digital Advertising Alliance’s opt-out portal: DAA Opt-Out.
USING PERSONAL INFORMATION
We use your Personal Information to provide our services to you, which includes offering products for sale, processing payments, shipping and fulfilling orders, and keeping you updated on new products, services, and promotions.
LAWFUL BASIS
Under the General Data Protection Regulation (GDPR), if you are a resident of the European Economic Area (EEA), we process your Personal Information under the following lawful bases:
- Your consent;
- The performance of the contract between you and the Site;
- Compliance with our legal obligations;
- To protect your vital interests;
- To perform a task carried out in the public interest;
- For our legitimate interests, which do not override your fundamental rights and freedoms.
RETENTION
When you place an order through the Site, we retain your Personal Information for our records unless and until you request its deletion. For more information on your right of erasure, see the "Your Rights" section below.
YOUR RIGHTS
GDPR (For EEA Residents)
If you are a resident of the EEA, you have the right to access, correct, update, or erase the Personal Information we hold about you. To exercise these rights, please contact us through the contact information below.
Your Personal Information will be initially processed in Ireland before being transferred outside of Europe for storage and further processing, including to Canada and the United States. For more details on GDPR compliance, see Shopify’s GDPR Whitepaper: Shopify GDPR.
CCPA (For California Residents)
If you are a resident of California, you have the right to access, correct, update, or erase the Personal Information we hold about you. If you would like to exercise these rights, please contact us using the details below.
COOKIES
A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies.
Cookies improve your browsing experience by allowing the Site to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information every time you return to the site. Cookies also help us understand how people use the website—whether it’s their first time visiting or if they’re frequent customers.
We use the following cookies to optimize your experience and provide our services:
COOKIES NECESSARY FOR THE FUNCTIONING OF THE STORE
| Name | Function |
|---|---|
| _ab | Used in connection with access to admin. |
| _secure_session_id | Used in connection with navigation through a storefront. |
| cart | Used in connection with shopping cart. |
| cart_sig | Used in connection with checkout. |
| cart_ts | Used in connection with checkout. |
| checkout_token | Used in connection with checkout. |
| secret | Used in connection with checkout. |
| secure_customer_sig | Used in connection with customer login. |
| storefront_digest | Used in connection with customer login. |
| _shopify_u | Used to facilitate updating customer account information. |
REPORTING AND ANALYTICS COOKIES
| Name | Function |
|---|---|
| _tracking_consent | Tracking preferences. |
| _landing_page | Tracks landing pages. |
| _orig_referrer | Tracks landing pages. |
| _s | Shopify analytics. |
| _shopify_fs | Shopify analytics. |
| _shopify_s | Shopify analytics. |
| _shopify_sa_p | Shopify analytics relating to marketing & referrals. |
| _shopify_sa_t | Shopify analytics relating to marketing & referrals. |
| _shopify_y | Shopify analytics. |
| _y | Shopify analytics. |
The length of time a cookie remains on your device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing, while persistent cookies remain until they expire or are deleted. Most persistent cookies expire within 30 minutes to two years from the date they are downloaded.
MANAGING COOKIES
You can control and manage cookies in various ways. Keep in mind that removing or blocking cookies may negatively impact your experience, and some parts of the website may no longer be fully accessible.
Most browsers accept cookies automatically, but you can adjust your browser settings to decline or remove cookies. You can find more information on managing cookies at www.allaboutcookies.org.
Additionally, please note that blocking cookies may not completely prevent information sharing with third parties such as advertising partners. To opt out of targeted advertising, refer to the "Behavioural Advertising" section above.
DO NOT TRACK
There is no consistent industry understanding of how to respond to “Do Not Track” signals, so we do not alter our data collection practices in response to such signals.
CHANGES
We may update this Privacy Policy occasionally to reflect changes in our practices or for operational, legal, or regulatory reasons.
CONTACT
For more information about our privacy practices, or if you have questions, please contact us at:
📧 Email: wine@baellevin.com
📍 Address: Bællevin, Carlsberg Byen, Copenhagen, Denmark